Property showings are all about preparation and timing. As a landlord in Puyallup, you’re not just renting out a unit but offering potential tenants a glimpse into a lifestyle, a future home, and a sense of comfort.
However, even with the best intentions, it’s easy to fall into common pitfalls that undermine your efforts.
These errors can cost you time, money, and potential tenants from neglecting curb appeal to overpricing your rental.
Before you dive into your next property showing, let’s explore the pitfalls and mistakes to avoid and, at the same time, the strategies to ensure your rental property stands out in the competitive Puyallup market.
Key Takeaways
First impressions matter: Curb appeal and cleanliness can make or break a tenant’s decision.
Preparation is key: Address maintenance issues, stage the property, and screen tenants beforehand.
Communication builds trust: Follow up with prospective tenants and respond promptly to inquiries.
Neglecting Curb Appeal
Your property’s exterior is the first thing tenants see, setting the tone for the entire showing. Overgrown lawns, peeling paint, or cluttered driveways can send the wrong message.
In Puyallup’s competitive rental market, curb appeal isn’t optional, but essential—a well-maintained exterior signals that you care about your property and, by extension, your tenants.
Simple fixes like mowing the lawn, planting flowers, or repainting the front door can make a difference.
Poor Property Maintenance
Nothing turns off a potential tenant faster than visible maintenance issues. These maintenance issues include leaky faucets, broken appliances, or peeling wallpaper, which can make your property appear neglected.
Ignoring repairs can deter tenants and lead to long-term damage and higher costs. For example, a small leak left unattended can result in water damage and mold.
Fixing these issues before showings shows that you’re a responsible landlord.
Inadequate Cleaning
A dirty or cluttered property is a dealbreaker. Dusty surfaces, lingering odors, or unkempt spaces can make tenants question the quality of the rental.
Cleanliness reflects the overall care you take in maintaining your property. Deep clean every corner, from the baseboards to the ceiling fans.
Pay special attention to kitchens and bathrooms, as these are often dealmakers or breakers for tenants.
Failing to Stage the Property
An empty or poorly arranged property can feel cold and uninviting. Staging helps tenants visualize the space as their future home.
Simple touches like fresh flowers, neutral decor, and proper lighting can transform a space. Staging doesn’t have to be expensive.
You can focus on creating a clean, bright, and neutral space that appeals to many tenants.
Lack of Professionalism
Your demeanor during the showing matters. A casual or unprofessional attitude can make tenants question your reliability.
Why Professionalism Matters During Showings
Dress appropriately, greet tenants warmly, and be prepared to answer questions about the property.
A professional approach builds trust and establishes a positive landlord-tenant relationship.
Showing Occupied Properties
Occupied properties come with challenges, from tenant privacy concerns to cluttered spaces.
If possible, wait until the property is vacant to avoid negative impressions caused by the current tenant’s lifestyle.
If you must show an occupied property, communicate with the tenant to ensure the space is clean and presentable.
Poor Quality Photos in Listings
Your online listing is often the first interaction tenants have with your property. Low-quality photos can deter interest before the showing even begins.
Invest in professional photography or take well-lit, high-resolution images to showcase your property’s best features.
Highlight key areas like the kitchen, living room, and outdoor spaces.
Incomplete or Vague Property Descriptions
A vague listing wastes time for both you and prospective tenants.
Writing Effective Property Descriptions
Include details like square footage, number of bedrooms and bathrooms, amenities, and pet policies to attract serious inquiries.
For example, instead of saying “2 bed, one bath,” write, “Spacious 2-bedroom, 1-bathroom apartment with updated appliances, in-unit laundry, and a private balcony.”
Overpricing the Rental
Setting the wrong price can lead to prolonged vacancies.
Research local rental rates and use tools like rentability reports to price your property competitively. Overpricing can deter tenants, while underpricing can attract unqualified applicants.
Ignoring Tenant Screening
Failing to conduct thorough tenant screening can result in late payments and property damage.
Screen tenants for rental history, income verification, and references to ensure they fit well. Use a comprehensive application process to gather all necessary information.
Failing to Follow Up with Prospective Tenants
A lack of follow-up can make tenants feel undervalued and lead them to choose another property.
Send a thank-you email, answer any lingering questions, and provide next steps to keep tenants engaged.
A simple follow-up can make a big difference in securing a lease.
Not Preparing for Seasonal Trends
Rental demand fluctuates with the seasons, and timing your showings can make a big difference.
Spring and summer are peak rental seasons in Puyallup. Plan your listings and showings accordingly.
If you’re listing during the off-season, consider offering incentives like reduced rent or flexible lease terms to attract tenants.
Targeting the Wrong Audience
Not all properties appeal to the same type of tenant.
Tailor your marketing efforts to your ideal tenant demographic, whether it’s families, students, or professionals.
Use targeted ads and highlight features that appeal to your audience, such as proximity to schools or public transportation.
Let Us Help You Shine in Puyallup
Avoiding these common landlord mistakes can transform your property showings and attract the right tenants.
But if you’re overwhelmed, don’t worry, SJC Management Group is your partner. We will guide you on how to present your property in the best possible way to attract the best possible tenants.
Our professional property management and various services, such as accounting in Puyallup, are just a call away.
Let us handle the details so you can focus on growing your investment.
FAQs
1. How can I make my rental property stand out in Puyallup’s competitive market?
Focus on curb appeal, high-quality photos, and detailed property descriptions. These elements will help your property attract more attention.
2. What’s the best way to screen tenants before a showing?
Use a comprehensive screening process that includes rental history, income verification, and references. This ensures you’re meeting with serious and qualified tenants.
3. Should I hire a property management company for my Puyallup rentals?
Other Resources
2025 Washington Housing Market Forecast: Critical Updates for Investors
3D Tours: The Future of Rental Marketing and Leasing Efficiency
